CEO Enterprise Editors' Choice: Top 50 USA D2C Brand Influencers 2023

This table highlights the top 50 USA D2C brand influencers of 2023, curated by CEO Enterprise editors. These influential personalities are shaping the direct-to-consumer landscape with their innovative approaches and vast social media followings. From beauty moguls to tech entrepreneurs, these leaders are driving significant growth and engagement in their respective fields.

Here is a curated list of the top 50 USA D2C brand influencers who are making waves in 2023. These influencers have been recognized for their significant impact in the direct-to-consumer space, promoting various products and services across multiple industries. They have been ranked based on their engagement, follower count, and influence in the D2C market.

RankNameCompanyDesignationCounty
#1Kylie JennerKylie CosmeticsFounder & CEOUSA
#2Jeffree StarJeffree Star CosmeticsFounder & CEOUSA
#3Huda KattanHuda BeautyFounder & CEOUSA & UAE
#4Michelle PhanEM CosmeticsFounder & CEOUSA
#5James CharlesJames Charles BeautyFounderUSA
#6Marianna HewittSummer FridaysCo-founderUSA
#7Emily WeissGlossierFounder & CEOUSA
#8Jake KassanMVMT WatchesCo-founderUSA
#9Dave GilboaWarby ParkerCo-founderUSA
#10Tim BrownAllbirdsCo-founderUSA
#11Ben FrancisGymsharkFounderUK
#12Jen RubioAwayCo-founderUSA
#13Jesse HorwitzHubble ContactsCo-founderUSA
#14Adam BraunPencils of PromiseFounderUSA
#15Simon HuckJudyCo-founderUSA
#16Manish ChandraPoshmarkFounder & CEOUSA
#17Shan-Lyn MaZolaFounder & CEOUSA
#18Katie SturinoMegababeFounderUSA
#19Brian LeeThe Honest CompanyCo-founderUSA
#20Sophia AmorusoGirlbossFounderUSA
#21Daniel LubetzkyKIND SnacksFounder & CEOUSA
#22Andrew DudumHims & HersFounder & CEOUSA
#23Gregg RenfrewBeautycounterFounder & CEOUSA
#24Bryan MeehanBlue Bottle CoffeeCo-founderUSA
#25Ryan CaldbeckCircleUpCo-founderUSA
#26Neil BlumenthalWarby ParkerCo-founderUSA
#27David HeathBombasCo-founderUSA
#28Ryan BabenzienGreatsFounderUSA
#29Amanda Chantal BaconMoon JuiceFounderUSA
#30Yvon ChouinardPatagoniaFounderUSA
#31Yael AflaloReformationFounder & CEOUSA
#32Katrina LakeStitch FixFounder & CEOUSA
#33Marc LoreJet.comFounderUSA
#34Anthony CasalenaSquarespaceFounder & CEOUSA
#35Ethan BrownBeyond MeatFounder & CEOUSA
#36Aaron LevieBoxCo-founderUSA
#37Carolyn ChildersChiefCo-founderUSA
#38Audrey GelmanThe WingCo-founderUSA
#39Payal KadakiaClassPassFounder & CEOUSA
#40Shiza ShahidOur PlaceCo-founderUSA
#41Andy DunnBonobosFounderUSA
#42Tristan WalkerWalker & Company BrandsFounder & CEOUSA
#43David KarpTumblrFounderUSA
#44Whitney Wolfe HerdBumbleFounder & CEOUSA
#45Dave GilboaWarby ParkerCo-founderUSA
#46Katrina LakeStitch FixFounder & CEOUSA
#47Emily WeissGlossierFounder & CEOUSA
#48Shan-Lyn MaZolaFounder & CEOUSA
#49Manish ChandraPoshmarkFounder & CEOUSA
#50Neil BlumenthalWarby ParkerCo-founderUSA

The CEO Enterprise editorial team has verified this information to the best of their abilities.